Abu Dhabi, UAE – The Emirates Red Crescent (ERC) has launched its 2026–2027 winter aid campaign, worth AED 12.5 million, to support more than 300,000 people in 17 countries. The campaign was launched under the directives of Sheikh Hamdan bin Zayed Al Nahyan, Ruler’s Representative in Al Dhafra Region and ERC Chairman.
Who the campaign will help
The campaign focuses on families hit hardest by winter conditions, including:
- Refugees and displaced families
- Communities affected by humanitarian crises and severe weather
- Children, older people and women as priority groups
Volunteers pack winter aid
To mark the launch, ERC held a volunteer event at its Abu Dhabi headquarters to prepare winter aid packages. ERC board members, Secretary-General Ahmed Sari Al Mazrouei, staff and volunteers from organisations including Abu Dhabi Islamic Bank and ADNOC took part.
Al Mazrouei said ERC has prepared a phased implementation plan coordinated with UAE and international authorities and humanitarian partners. He credited the strong volunteer turnout to the spirit of solidarity in UAE society and said ERC will keep expanding its relief programmes and partnerships.
Source: WAM via Gulf News.
